As a songwriter and lover of words, empathy is one of my most important tools. I use it to jump into the minds and feelings of others in order to understand them and myself. In the same vein, using data analytics to understand how to write the best copy for an audience intrigues me, due to its storytelling and problem-solving possibilities.

Connecting the written word with data driven results has the ability to influence and impact on a narrow to cosmic scale.

My mom says I drew perfect circles when I was too young to be holding a pencil, I haven't stopped creating since - oil painting, guitar, and creative writing will always play a role in my life. They help me practice design and writing fundamentals. The creative juices are always flowing.

I've worked on projects that involve branding (music artists and companies), international marketing, media/technology, and english teaching - I've lived in Austin, Nashville, New York City, and Spain; however one thing remains a constant:

People.

By working with people, sharing my ideas with people, managing tasks under pressure, and making decisions with a team, I've grown to love being a part of a group trying to achieve a common goal (genuinely!!!)